Companies are turning to branding as away to create a preference for various offers. Branding has...

This Encyclopaedia is suitable for courses in Business Communication, this work gives an introduc...

Companies are turning to branding as away to create a preference for various offers. Branding has...

The Encyclopaedia of Organizational Behaviour aimed at human resource managers and the like, seek...

The Encyclopaedia of Organizational Behaviour aimed at human resource managers and the like, seek...

The Encyclopaedia of Organizational Behaviour aimed at human resource managers and the like, seek...

This Encyclopaedia provides a synthesis of current work and research in Media Management. The vol...

This Encyclopaedia is suitable for courses in Business Communication, this work gives an introduc...

This Encyclopaedia provides a synthesis of current work and research in Media Management. The vol...

This Enryclopaedia provides a clear introduction to managerial economics for students who have no...

The main purpose of this Encyclopaedia is to provide an easily readable outline of the industrial...

This Encyclopaedia is an Introductory Computer Science which will serve well for mature students ...