Why are word-of-mouth (WOM) campaigns effective for some products while not for others? This b...

Living the good life doesn't require a lot of money or even any faith. THE TEN GOLDEN RULES conde...

This groundbreaking text provides both theory and strategy for operating in a semiglobal economy ...

This groundbreaking text provides both theory and strategy for operating in a semiglobal economy ...

How can the contemplations and teachings of a man who lived in ancient Greece help you in your ro...

Bankers in Japan and China are masters of accounting, not risk management, and American-style res...

Mourdoukoutas argues that as globalization gains momentum and reengineering becomes universal, fi...

The most effective leaders start by questioning themselves first. Learn how some of the greatest ...

Banking is now an active asset-liability risk management enterprise, attributable in large part t...

Will China's growing economy outstrip the economic power of Japan and the advanced industrialized...

This book places collective entrepreneurship at the center of business strategy to provide a comp...

Bankers in Japan and China are masters of accounting, not risk management, and American-style res...