Contemporary and forward lookingThe SAGE Handbook of Marketing Theory provides conceptual ...
Ideal as an introduction and as a quick reference, Key Concepts in Critical Management Studies ex...
Introduces students to the language, ideas, and concepts that are used frequently in Critical Man...
Written by a team of renowned experts in the field, Marketing: A Critical Textbook provides a uni...
Alternative, engaging, aimed at students, and written with the intention to challenge and educate...
The Routledge Companion to Marketing History is the first collection of readings that surveys the...
The Routledge Companion to Marketing History is the first collection of readings that surveys the...
The study and teaching of marketing as a university subject is generally understood to have origi...
The study and teaching of marketing as a university subject is generally understood to have origi...
The Routledge Companion to Critical Marketing brings together the latest research in ...
The Routledge Companion to Critical Marketing brings together the latest research in ...
Expanding disciplinary Space: On the Potential of Critical Marketing provides an introduction to ...