This accessible, practice-oriented and compact text provides a hands-on introduction to market re...

This accessible, practice-oriented and compact text provides a hands-on introduction to the princ...

This book offers an easily accessible and comprehensive guide to the entire market research proce...

This book is an easily accessible and comprehensive guide which helps make sound statistical deci...

This book offers an easily accessible and comprehensive guide to the entire market research pr...

This book is an easily accessible and comprehensive guide which helps make sound statistical d...

This accessible, practice-oriented and compact text provides a hands-on introduction to market...

This book is an easily accessible and comprehensive guide which helps make sound statistical d...

This book offers an easily accessible and comprehensive guide to the entire market research pr...