Highlights successful communication practices at Dell, General Electric, Microsoft, and Monsan...

Message-Attitude-Behavior Relationship explores the relationship between messages, attitudes, and...

Describes how private-sector management strategies can help governments obtain greater access ...

Essays on how organizations effectively communicate strategy to optimize performance.

Highlights successful communication practices at Dell, General Electric, Microsoft, and Monsanto.

Focuses on and presents watershed research traditions in human communication (interpersonal, orga...

This book is a practical and theoretical discussion of how to effectively communicate organizatio...

Effectively communicating an organization's strategy is at the heart of achieving high performanc...

This book provides a new understanding of the role communication plays in integrating, controllin...

This practical hands-on tool kit for managers demonstrates when, where, and how to implement sign...

Teamwork in the context of high-speed management has never before been treated systematically, an...

'This is a unique text that not only discusses problems of recession, but also analyzes its impac...