Gain a lifetime of experience from the inventor of test marketing and coupon sampling -- Claude C...

Many regard a successful marketing campaign as a mystical, hard-to-define feat that only happens ...

The time has come when advertising has in some hands reached the status of a science. It is based...

Scientific Advertising by Claude C. Hopkins Gain a lifetime of experience from the inventor of te...

Whilst the greatest effort has been made to ensure the quality of this text, due to the historica...

To make and invest money, one must understand how the financial systems work. These eight landmar...

Many regard a successful marketing campaign as a mystical, hard-to-define feat that only happens ...

"Nobody should be allowed to have anything to do with advertising until he has read this book...

In this book, the authors present current research in the study of glycosides and gingseng. Topic...