Marketing models is a core component of the marketing discipline. The recent developments in m...

As in many other sectors, in agribusiness major changes aretaking place. On the demand side, co...

Marketing management support systems are designed to makemarketing managers more effective deci...

The Second Edition of this book presents the state of the art in this important field. Marke...

The Second Edition of this book presents the state of the art in this important field. Marketi...

Marketing management support systems are designed to makemarketing managers more effective deci...

As in many other sectors, in agribusiness major changes aretaking place. On the demand side, co...

As in many other sectors, in agribusiness major changes aretaking place. On the demand side, co...

Marketing management support systems are designed to makemarketing managers more effective deci...

The Second Edition of this book presents the state of the art in this important field. Marketi...

Marketing models is a core component of the marketing discipline. The recent developments in mark...