Media Economics: Theory and Practice focuses on the basic principles of economics in the business...

Media Economics: Theory and Practice focuses on the basic principles of economics in the business...

Media Economics: Theory and Practice focuses on the basic principles of economics in the business...

Media Management: A Casebook Approach provides a detailed consideration of the manager's role in ...

Media Management: A Casebook Approach provides a detailed consideration of the manager's role in ...

This volume attests to the fact that pressing global public health concerns are ever present a...

In the light of a rapidly changing media industry with new technologies, actors and advertising m...

This volume's relevance may be explained, first and foremost, during a time of unprecedented loss...

The editors observe that in key texts written to teach international relations less mention is...

In the early twenty-first century, the international relations literature still posits realism as...

This textbook takes a case study approach to media and audience analytics. Realizing the best way...

This textbook takes a case study approach to media and audience analytics. Realizing the best way...