Media Economics: Theory and Practice focuses on the basic principles of economics in the business...

Media Economics: Theory and Practice focuses on the basic principles of economics in the business...

Media Economics: Theory and Practice focuses on the basic principles of economics in the business...

Media Management: A Casebook Approach provides a detailed consideration of the manager's role in ...

Media Management: A Casebook Approach provides a detailed consideration of the manager's role in ...

In the light of a rapidly changing media industry with new technologies, actors and advertising m...

This volume attests to the fact that pressing global public health concerns are ever present a...

This volume's relevance may be explained, first and foremost, during a time of unprecedented loss...

The editors observe that in key texts written to teach international relations less mention is...

In the early twenty-first century, the international relations literature still posits realism as...

This textbook takes a case study approach to media and audience analytics. Realizing the best way...

This textbook takes a case study approach to media and audience analytics. Realizing the best way...